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Case interview examples, solved with every number shown

Three practice cases written for this site, each with its assumptions stated, its arithmetic shown and a recommendation at the end.

Units needed to break even

80,000

Contribution per unit$25
Fixed costs$2,000,000
Break-even revenue$3.2 million

State each assumption out loud, round to friendly numbers, then sanity-check the result against something you know. How this is calculated.

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These three case interview examples cover the shapes that come back most often after the profit case: a break-even, a market entry and an acquisition. Every figure is an assumption of the exercise, the kind an interviewer hands you, and is stated as such. A fitness club with $0.9 million of fixed costs and a $50 monthly fee breaks even at 1,875 members, 37.5% below its capacity of 3,000. An electric scooter service entering a city of 1,500,000 adults faces a market of $15.1 million a year; with a quarter of it, the fleet of $2.0 million is paid back in 1.4 years. A bakery chain priced at $30.0 million is worth $25.0 million on its own profit and $35.0 million with the synergies, so the deal makes sense only if the synergies are real. Each case ends with the sentence a candidate would say to close it. The calculator on this page runs the break-even with your own numbers.

Case 1: does the new fitness club cover its costs?

Assumptions of the exercise: the client plans a fitness club with fixed costs of $0.9 million a year (rent, staff, equipment), a membership fee of $50 a month, a variable cost of $120 per member per year (towels, cleaning, card fees) and room for 3,000 members. The question: how many members does it need to break even, and is that realistic?

Step 1. Yearly revenue per member: $50 times 12 is $600.

Step 2. Margin per member: $600 minus $120 is $480.

Step 3. Break-even: $0.9 million divided by $480 gives 1,875 members.

Step 4. Sanity check: that is 62.5% of capacity, so the club has a safety margin of 37.5%. Full, it would earn $0.5 million a year.

Close. "The club breaks even at about 1,875 members, 62.5% of capacity. I would go ahead if the local market supports that many members within the first year; the next step is to check the number of people living within a short drive and the clubs already there."

Interviewers often follow up with a change: the rent rises, the fee falls, a competitor opens. Rerun the division with the new number; the calculator at the top does it for you.

Case 2: should a scooter service enter a new city?

Assumptions of the exercise: the city has 1,500,000 adults; 4% of them would use rented scooters, 6 rides a month each, at $3.50 a ride. The client expects to win 25% of rides, each costs it $2.20 in charging, repairs and staff, and the fleet costs $2.0 million.

Step 1, size the market. 1,500,000 adults times 4% is 60,000 users; times 6 rides times 12 months is 4,320,000 rides a year; at $3.50, $15.1 million.

Step 2, the client's share. 25% of rides is 1,080,000 rides and $3.8 million of revenue.

Step 3, profit. Each ride earns $1.30 after its cost, so $1.4 million a year before overheads.

Step 4, payback. $2.0 million divided by $1.4 million is 1.4 years.

Close. "On these assumptions the city repays the fleet in about 1.4 years. The answer is most sensitive to the share of adults who ride; before entering, I would check usage in a comparable city and the city's permit rules, which can cap the fleet."

Market sizing in four steps

Market per year

$3.1 billion

Buyers26,000,000
Purchases104,000,000
Train on more drills →

Case 3: should the client buy a bakery chain?

Assumptions of the exercise: a food group can buy a bakery chain for $30.0 million. The chain earns $2.5 million a year and is not growing; combining purchasing and delivery would save $1.0 million a year. The group requires a 10% return.

Step 1, value alone. A steady profit valued as a perpetuity is the profit divided by the return: $2.5 million divided by 10% is $25.0 million, less than the price.

Step 2, value with synergies. $3.5 million a year divided by 10% is $35.0 million, more than the price.

Step 3, payback. The price divided by the combined yearly profit is 8.6 years.

Close. "The chain is worth $25.0 million on its own, so at $30.0 million we would be paying for synergies. With the $1.0 million of savings, the deal is worth $35.0 million. I would recommend it only after checking those savings line by line, and I would offer less than the asking price."

How to use these cases

Read the question, close the page and solve it aloud before reading the steps. Then change one assumption and solve again: interviewers rarely stop at the first answer. The profit tree, the most common shape, is solved on the case interview page, and estimation drills are on market sizing questions. At schools where consulting takes a large share of the class, 37.3% at UVA Darden, students run these drills in pairs through the first months of the program; the consulting rubric explains when the interviews come.

Questions applicants ask

How do you solve a break-even case in a consulting interview?

Find the margin each unit brings, price minus variable cost, then divide fixed costs by it. In the fitness club example, a $50 monthly fee gives $600 a year, minus $120 of variable cost per member, so each member brings $480; $0.9 million of fixed costs divided by that gives 1,875 members. Then compare with capacity.

What does a market entry case example look like?

The client asks whether to enter a market. Size it, estimate the share the client can win, compute the profit on that share and compare it with the investment. In the scooter example on this page, the city market is $15.1 million a year, a 25% share brings $3.8 million of revenue and the fleet is repaid in 1.4 years, on the stated assumptions.

How do you value an acquisition in a case interview without a spreadsheet?

Use a perpetuity: yearly profit divided by the required return. In the bakery example, $2.5 million of profit at a 10% return is worth $25.0 million, below the $30.0 million price. Adding $1.0 million of yearly synergies raises the value to $35.0 million. The decision then rests on how sure the synergies are.

Are the numbers in these case interview examples real?

No. They are assumptions written for the exercises, chosen to give round arithmetic, as an interviewer would. They do not describe a real company or market. What transfers to a real interview is the method: state each assumption, compute aloud, check that the result is plausible and close with a recommendation and its main risk.

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A model, not a promise: salaries are what a past class reported to its school, costs are the school’s published fees and budget, and growth, discount rate and the salary you give up are assumptions you can change. Scholarships, taxes, visas and your own offer move the result. Every figure is an estimate, not financial advice, and it does not replace the school’s own admissions and financial aid offices.

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